Affiliate Disclosure

Transparency matters on a comparison site. Here is exactly how Play Choice Archive makes money and what that means for our editorial work.

Affiliate relationships

Some links on this site are affiliate links. If you click through and register with an operator, we may receive a commission. The operator pays this fee — it does not come out of your pocket and it does not change the price of any offer.

Editorial independence

Commission income does not determine rankings. Operators cannot pay for placement, and we do not sell top spots. Our percentage match scores are based on checkable criteria: UKGC licensing, game range, live casino depth, mobile apps, provider partnerships, support channels and lobby usability.

Who we are not

Play Choice Archive is not owned by, operated by or officially affiliated with any casino brand listed here. We do not run games, hold player funds or issue bonuses. We are a third-party comparison and review resource.

Tracking links

Affiliate URLs contain tracking parameters so operators can attribute sign-ups to our site. These are standard industry practice. We also use cookies for basic analytics — see our cookie policy.